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Dubai: "It's All in A Day" Fashion Show Returns

November's Must-See Event Promises an Unparalleled Two-Day Experience of Fashion, Art, Music, and Theatre


The 'It's All in A Day' fashion show, now in its third season, is set to return this November (2024). This exclusive event promises a unique blend of fashion, art, music, and theatre, a celebration of creativity and innovation that you won't want to miss. In a thrilling new partnership with IFZA, this year's event will be an unforgettable two-day experience.


Set to take place at Dubai Silicon Oasis premises from November 9 to 10, 2024, the event will combine high fashion with cutting-edge surroundings, creating an atmosphere that truly embodies the future of style and design.


The event will showcase the exceptional talents of ten outstanding fashion designers who will present their latest ready-to-wear and couture masterpieces. These visionary designers are set to wow audiences with their creativity, craftsmanship, and trend-setting collections, making this winter's fashion scene one to remember.


"We are thrilled to bring the 'It's All in A Day' fashion show back for its third season, especially with the incredible support of IFZA," said Kevin Oliver, Co-Founder & Creative Director.


"This partnership allows us to elevate the event to new heights, offering an immersive experience beyond traditional fashion shows. By combining fashion, art, music, and theatre, we aim to inspire and captivate our audience in a way that has never been done before," said Martin Victor Al Masri, Co-Founder and Partnerships Manager.


The two-day extravaganza will feature stunning fashion displays, live performances, art installations, and musical acts, ensuring a dynamic and engaging experience for all attendees. Fashion enthusiasts, industry professionals, and the general public are invited to witness this groundbreaking event that celebrates the convergence of various forms of artistic expression.



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